Since the beginning of 2024, regional TV operators have had the opportunity to connect to the «Medialogistika 2.0» terrestrial channel distribution platform in another 30 cities across Russia.

«Synterra Media», a digital partner in the industry of media content production, processing, and delivery, has launched new nodes for connecting to the «Medialogistika 2.0» platform in 30 Russian cities: Barnaul, Belgorod, Vladimir, Volgograd, Voronezh, Yekaterinburg, Irkutsk, Kazan, Kaliningrad, Kemerovo, Krasnodar, Krasnoyarsk, Kyzyl, Murmansk, Nizhny Novgorod, Novokuznetsk, Novosibirsk, Omsk, Orenburg, Rostov-on-Don, Samara, St. Petersburg, Saratov, Smolensk, Tver, Tomsk, Tula, Tyumen, Chelyabinsk, and Yaroslavl.

One of the first operators to connect to the «Medialogistika 2.0» platform in the new region was Trytek from Vladimir. The company has been operating in the telecommunications services market in the Vladimir region since 2001.

«Previously, we received television signals via satellite and the open internet, but we have long wanted to come to the M9 data centre in Moscow to connect to the terrestrial channel distribution platform. It was difficult because it entailed significant financial costs for organizing the channel. As soon as «Medialogistika 2.0» became available in my city, we immediately took the opportunity to connect directly to it. Now, Trytek packages include TV channels available only on terrestrial distribution networks. We now receive the top 20 most popular TV channels among our subscribers from here. Moreover, there are no complaints about the quality, and all organizational and technical issues are quickly resolved through personal managers and technical support», — said Sergey Speransky, cable TV engineer at Trytek.

The «Medialogistika 2.0» project is the result of a collaboration between «Synterra Media» and MSK-IX, which have joined forces to deliver television signals via two independent fibre-optic networks. The goal is to develop terrestrial delivery of TV channels to cable operators in various regions of the country. Thanks to this, pay TV providers who previously could not connect to the «Medialogistika 2.0» platform due to their distance from connection points can now connect not only at MSK-IX traffic exchange centres but also at «Synterra Media» nodes.

Thus, «Medialogistika 2.0» provides broadcasters with an economical and secure way to deliver TV channels to operators, with a coverage area that, thanks to the merger of the two companies’ networks, is now comparable to satellite coverage.

«We are actively expanding the presence of the National Media Network throughout our country and seeing an increase in the number of requests to connect to the «Medialogistika 2.0» platform, both from pay TV operators and broadcasters. In 2024, we plan to launch another 50 nodes and thus cover all the most popular TV channel exchange points in the capitals of the Russian regions», — said Grigory Uriyev, CEO of «Synterra Media».

«Operators from smaller cities were worried that they did not have the physical ability to connect to terrestrial delivery. In response to their request, we launched the updated «Medialogistika 2.0» platform to organise connection points not only in cities with a population of over a million, but also in cities with populations of over one hundred thousand. "Synterra Media", which has built the National Media Network covering more than 80 Russian cities, is doing a tremendous job of organising new connection points», — commented Grigory Kuzin, project director of «Medialogistika 2.0».Since the beginning of 2024, regional TV operators have had the opportunity to connect to the «Medialogistika 2.0» terrestrial channel distribution platform in another 30 cities across Russia.

«Synterra Media», a digital partner in the industry of media content production, processing, and delivery, has launched new nodes for connecting to the «Medialogistika 2.0» platform in 30 Russian cities: Barnaul, Belgorod, Vladimir, Volgograd, Voronezh, Yekaterinburg, Irkutsk, Kazan, Kaliningrad, Kemerovo, Krasnodar, Krasnoyarsk, Kyzyl, Murmansk, Nizhny Novgorod, Novokuznetsk, Novosibirsk, Omsk, Orenburg, Rostov-on-Don, Samara, St. Petersburg, Saratov, Smolensk, Tver, Tomsk, Tula, Tyumen, Chelyabinsk, and Yaroslavl.

One of the first operators to connect to the «Medialogistika 2.0» platform in the new region was Trytek from Vladimir. The company has been operating in the telecommunications services market in the Vladimir region since 2001.

«Previously, we received television signals via satellite and the open internet, but we have long wanted to come to the M9 data centre in Moscow to connect to the terrestrial channel distribution platform. It was difficult because it entailed significant financial costs for organizing the channel. As soon as «Medialogistika 2.0» became available in my city, we immediately took the opportunity to connect directly to it. Now, Trytek packages include TV channels available only on terrestrial distribution networks. We now receive the top 20 most popular TV channels among our subscribers from here. Moreover, there are no complaints about the quality, and all organizational and technical issues are quickly resolved through personal managers and technical support», — said Sergey Speransky, cable TV engineer at Trytek.

The «Medialogistika 2.0» project is the result of a collaboration between «Synterra Media» and MSK-IX, which have joined forces to deliver television signals via two independent fibre-optic networks. The goal is to develop terrestrial delivery of TV channels to cable operators in various regions of the country. Thanks to this, pay TV providers who previously could not connect to the «Medialogistika 2.0» platform due to their distance from connection points can now connect not only at MSK-IX traffic exchange centres but also at «Synterra Media» nodes.

Thus, «Medialogistika 2.0» provides broadcasters with an economical and secure way to deliver TV channels to operators, with a coverage area that, thanks to the merger of the two companies’ networks, is now comparable to satellite coverage.

«We are actively expanding the presence of the National Media Network throughout our country and seeing an increase in the number of requests to connect to the «Medialogistika 2.0» platform, both from pay TV operators and broadcasters. In 2024, we plan to launch another 50 nodes and thus cover all the most popular TV channel exchange points in the capitals of the Russian regions», — said Grigory Uriyev, CEO of «Synterra Media».

«Operators from smaller cities were worried that they did not have the physical ability to connect to terrestrial delivery. In response to their request, we launched the updated «Medialogistika 2.0» platform to organise connection points not only in cities with a population of over a million, but also in cities with populations of over one hundred thousand. «Synterra Media», which has built the National Media Network covering more than 80 Russian cities, is doing a tremendous job of organising new connection points», — commented Grigory Kuzin, project director of «Medialogistika 2.0».